ReTV: Re-inventing TV for the Interactive Age

Project Outcomes

ReTV delivers Trans-Vector Platform (TVP) – the next-generation publishing support system to broadcasters – to enable them to:

  1. gain insights in the utility of the different vectors,
  2. measure their success on each vector and for different content types,
  3. converge the content strategy for re-purposed programs and targeted advertisements across all vectors and content types.
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